By now, most people who follow Steve Saleen and his American sports cars business of the same name, Saleen Automotive (SLNN-OTC), know that the company has recently been developing electric vehicle technologies suited for the same American consumers who value the speed and performance of classic muscle cars. In the high-performance sports car and supercar markets that Saleen targets, there is a growing consumer interest in fuel-efficient technologies that are packaged into a well-designed and performance-capable platform. Steve Saleen believes that his company’s skilled engineering, design, and production capabilities give it an competitive advantage in developing fuel-efficient American vehicles that continue to exceed performance specs.
Thus, in response to these changing market dynamics, within the past year Saleen has added to its portfolio an EV development program, as described in this article, which is designed to capitalize on the industry’s rapidly growing interest in hybrid technologies with boosted performance. After months of careful R&D, Saleen plans to debut its first-ever electric vehicle, dubbed The Saleen FOURSIXTEEN, on Sunday, August 17, 2014, at the 2014 Pebble Beach Concours d'Elegance in Carmel, California.